By Max Belov, CTO
Vittesh Sahni, Senior Director of AI Engineering
at Coherent Solutions
AI isn't your new employee since it can't "think" and ask "why." It's the vital tool human-AI teams need to power business growth. Our AI specialists have captured the symptoms of a failing AI project and where human-AI collaboration helps make a 180-degree turn. They’ve shaped the practical experience in the infographic.
Modern AI excels at completing tasks one-tenth of the time. It generates art or strengthens security to such an extent that 80% of executives name it as the key driver, according to a McKinsey Global Survey. Similarly, 90% of C-level executives name AI adoption as a decisive factor in their business survival over the next five years.
However, you often see AI and large language models (LLMs) in particular missing nuances in daily messages from your sales team to clients and fumbling the code logic.
It's essential to recognize that AI has no intrinsic goals or self-motivation. It predicts the next word but doesn't "think" and ask "why”. Like a human repeating a phrase they've heard, AI is not responsible for the meaning and consequences after it's said.
Generating predictions and recalling patterns aren't the same as comprehension of a human intent. LLMs fall short of true human understanding. But they are great at simulating intelligence without grasping context the way people do, and they are unlikely to achieve a human level.
Every successful business strategy needs a “why.” Healthcare, law, investments, or fitness— every industry involving decision-making demands context, empathy, and foresight. The outcome of a complicated surgery can't be left to statistical inference, nor can the wellness of a fitness app user.
People make the final call and hold accountability. Decisions in AI-assisted systems need human oversight, where AI suggests and humans determine the course. Without a human touch, AI remains a sophisticated machine employed across many areas but disconnected from its real purpose.
To tie every initiative to a measurable outcome, Coherent Solutions anchors partnerships with clients on a Digital Value Creation framework. At its core is a human-in-the-loop approach and responsible AI. We evaluate the full spectrum of autonomy in modern AI solutions, including AI agents, to understand how much high-level problem-solving they can truly support for each client. Our AI development team delivers engineering grounded in human ethics and insights, without chasing AI hype.
As you scroll through the infographic, you might recognize challenges that feel all too familiar.
See what's within your reach when you bring more human touch to AI projects.
About Coherent Solutions
Coherent Solutions is the tech muscle behind digital fitness success - delivering end-to-end product development, AI, and software solutions that power connected experiences for some of the world’s leading fitness and wellness brands.
From apps to infrastructure, Coherent Solutions helps organizations turn complexity into progress - creating digital ecosystems that drive measurable business value.
Explore our solutions and client experience for the fitness industry.
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